What You Need to Launch a Fund

How’s it going, everyone? Today, I want to tell you exactly what you need to launch a fund in 2024!

Click here to watch the full YouTube video!

Before we dive in, let’s review the Fund Launch Formula…

Fund Launch Formula

1. Find a great deal
2. Frame your fund
3. Pitch investors (start over on step 1 if necessary)
4. Prepare to Launch…

Today, we’ll focus on step 4!

Again, make sure you’ve already soft-raised a significant amount of money in step 3 before step 4!

Preparing to Launch has 3 aspects to it:

• Legal
• Marketing
• Service Providers

Legal

Early on in my career, I hired lawyers that said we were ready, but when I asked, they hadn’t filed a Form D, Form ADV, Exempt Reporting Advisor, or Blue Sky…

RED FLAG!

Many people who launch funds for the first time don’t know the unknowns.

Or, they hire lawyers who don’t know the process well.

Be wary and get the right team to help you!

Additionally, don’t let your lawyer be your teacher. Know funds well enough that they assist you, not teach you.

Joining Fund Launch will give you access to the right legal checklist and recommended teams!

Check out my YouTube video for a summary of the checklist!

Marketing

Buy a domain and build a website – you can use GoDaddy or another resource.

Then, build out a CRM or investor database.

Additionally, you’ll want emails that are linked to your domain.

Hire placement agents if you need help raising capital, though I’d advise you to be selective!

Service Providers

Here’s a list of service providers to consider that can help glue your fund business altogether:

• 3rd party administration (this is not a software)
• Compliance partner
• Accounting
• Audit (3rd party audit early on in your fund)

Bernie Madoff didn’t have an audit for his fund for over 30 years!

I, personally, will not invest in any fund unless there’s a 3rd party admin and a 3rd party audit.

It’s too easy for a fund manager to cook the books or make mistakes without these!

And, your fund will probably cover these expenses anyways.

Here are some more services to look at:

• Bank partner
• Broker or prime broker
• Insurance

Conclusion

So, here’s what you need to start your fund: legal, marketing, and service providers.

Remember that all this is the last step – step 4 – of launching your fund!

For more free content like this, visit the Fund Launch Blog!

Or, go directly to Fund Launch to get help starting or scaling your own fund!

Thanks for stopping by,

Bridger Pennington

Want to get direct guidance for your fund? Schedule a time with my Fund Advisors!

_{DISCLAIMER: This content is for educational and informational purposes only. It is not to be taken as tax, financial, or legal advice. You should always consult a legal professional before taking action. Furthermore, this is not a recommendation to buy or sell any security. The content is solely just the opinion of the authors.}